Martine Hébert


Senior vice-president and national French spokesperson

Photo of the speaker

Martine Hébert is senior vice-president and national French spokesperson at the Canadian Federation of Independent Business (CFIB). In this capacity, she manages all legislative activities and communications in Québec, while acting as spokesperson across the country on national issues related to small- and medium-sized enterprises (SMEs). Martine participates in national strategic direction as an executive officer of CFIB and, since 2016, has led the CFIB national communications team.

Martine holds a bachelor’s and a master’s degree in economics from the University of Montreal and has over 20 years experience in public and government relations. 

Before coming to CFIB, Martine was president of her own public affairs agency for nearly 10 years. During this time, she gained much of her experience working as a consultant for professional and trade associations throughout Québec and Canada. 

Martine has also acted as director of government and public affairs at the Ordre des conseillers en ressources humaines agréés du Québec, as well as various political functions at the provincial level. She has tackled many issues important to small businesses in her career, including labour laws, economic development and entrepreneurship, self-employment, retail, distribution of financial products, energy, and many more. 

Martine authored the book The Secrets of Lobbying, the first guide of its kind to be published in Québec. She also taught government relations at the University of Montreal and was co-founder and president of l'Association québécoise des lobbyistes and the Fondation l'Actuel. 

In 2010, Martine received an Honourary Degree from the Department of Economics at the University of Montreal.

Conferences associated with Martine Hébert

1:30 p.m. – 2:45 p.m.

Plenary session
ASDEQ roundtable
Industry Perspectives

Looking to the future, the speakers will discuss potential new relationships between sharing economy platforms and e-commerce, their clienteles and tax authorities.

Find out more